Starting a business is one of the most exciting and challenging ventures anyone can undertake. Having built multiple businesses from the ground up, I know firsthand the rewards and hurdles that come with entrepreneurship. My career has spanned media, digital marketing, nonprofits, and more, and through this experience, I’ve learned what it takes to make a business thrive. As a franchise broker, my goal is to help others navigate their own entrepreneurial path by connecting them with franchise opportunities that align with their goals. My personal mission statement is that I “create, collect and connect to help people an organizations win.” That is true in Blue Star Franchise because my goal is to create opportunities to introduce people into business ownership and entrepreneurship, collect based on research potential ideal “Blue Star Franchise” fit that would help candidates to fulfill their goals, dreams and aspirations, and connect them with the right people to ensure success and to win.
1. A Deep Understanding of Business from the Ground Up
Throughout my career, I’ve founded and co-founded multiple ventures, including Blue 16 Marketing—a digital marketing agency—and several other businesses in the nonprofit and education sectors. These experiences have given me a well-rounded understanding of what it takes to succeed in different industries.
For those exploring franchise ownership, having an entrepreneur who understands the inner workings of a business is key. I’ve walked in your shoes—I know the sleepless nights, the strategic decisions, and the challenges of growing a company. That’s why when I connect clients with franchise opportunities, I’m not just looking at the numbers. I’m analyzing how the business model fits your goals, strengths, and long-term aspirations. I’m here to ensure the franchise you choose is not just an investment—it’s a pathway to your success.
2. Marketing Expertise for Franchise Growth
One of the biggest challenges for any business—franchise or otherwise—is attracting customers and building visibility. That’s where my background as the founder of Blue 16 Media comes into play. With years of experience providing web design, SEO, and digital marketing services to businesses of all sizes, I know how to craft and execute marketing strategies that drive growth.
When you buy a franchise, you’re investing in a brand. But how do you make that brand work for you? That’s where I help. From day one, I’ll provide some creative ideas and perspectives on how to effectively market your franchise, ensuring that your business gains traction and generates revenue as quickly as possible. Whether you’re a seasoned marketer or new to the world of business promotion, I’ll be there as a resource to help you leverage the tools and strategies that can make your franchise a success.
3. A Network of Business Leaders & Industry Experts
In addition to my entrepreneurial background, I’ve spent years building a strong network of business relationships through organizations like BNI (Business Network International), various community groups and even created lots of content (1600+ podcasts, 6000+ blogs, 400+ videos) through CBNation. I’ve served on boards, led committees, and been an active participant in business development programs that have connected me to influential leaders and entrepreneurs.
When you work with me as your franchise broker, you’re not just getting access to franchise opportunities—you’re gaining entry into a vast network of business resources. This includes potential mentors, business partners, and referral sources that can help your franchise succeed. Franchise ownership is more than just choosing the right business—it’s about building a support system that will help you grow and thrive.
4. Comprehensive Franchise Guidance Every Step of the Way
Buying a franchise isn’t just a transaction—it’s a journey. From selecting the right franchise to negotiating contracts and setting up operations, I’m with my clients every step of the way. My goal is to be a resource that goes beyond the initial purchase.
Having founded and scaled multiple businesses, I know how crucial it is to have the right systems, processes, and strategies in place. That’s why I try to be a resources beyond the post-purchase phase, offering guidance on how to manage operations, implement marketing strategies, and ensure the long-term success of your franchise. My approach is holistic, ensuring that your investment is set up to thrive for the long term.
5. Tailored Franchise Solutions for Diverse Clients
No two entrepreneurs are alike, and neither are the franchise opportunities that suit them. Just as I’ve provided personalized marketing and business strategies through Blue 16 Marketing, I bring that same level of customization to franchise brokerage. Whether you’re a first-time entrepreneur, an experienced business owner, or someone looking for an additional revenue stream, I work with you to find the franchise that aligns with your specific goals and resources.
My background spans industries, from media to nonprofits, so I’m well-equipped to match clients from various backgrounds with the right opportunities. Whether you’re seeking flexibility, growth potential, or a strong community presence, I’ll help you find a Blue Star Franchise that fits your unique profile.
6. Recognized Leadership and Industry Recognition
In addition to my entrepreneurial and marketing experience, I’ve been fortunate to receive recognition for my leadership in the business community. Being selected as a 40 Under 40 honoree twice and a 50+ Black Marketer on the Rise underscores my commitment to driving business success. These accolades aren’t just awards—they’re a reflection of the dedication and hard work I bring to every project.
As a franchise broker, my goal is to bring that same level of dedication to helping my clients achieve their own success. Whether you’re just starting out or looking to expand your portfolio, you can trust that I’ll be by your side, providing the guidance, resources, and support you need to succeed.
7. Empowering Entrepreneurs to Succeed
At the core of everything I do is a desire to empower others. Whether through my work with Blue 16 Media or as a franchise broker, I’m passionate about helping entrepreneurs turn their dreams into reality. Franchise ownership is a powerful way to step into entrepreneurship with a proven model, and my mission is to help aspiring business owners find the right opportunity “Blue Star Franchise” and make their mark.
If you’re ready to explore franchise ownership and want to work with someone who brings real-world business experience, marketing expertise, and a strong network of support, let’s connect. Together, we can find the perfect franchise for your future and help you build the business of your dreams.
Franchise ownership is a life-changing decision, and with the right guidance, it can lead to incredible success. If you’re ready to explore the world of franchising, I’m here to help. Reach out today to schedule a consultation and take the first step toward your entrepreneurial future.
